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Screen Shot 2014-01-01 at 19.04.14The Charter is signed by a coalition of leading figures in the men’s movement, including the CEO of Men’s Health Forum, the UK Co-ordinator of International Men’s Day and leading psychologists and academics. They invite the media, advertisers, employers, providers of public services and policymakers to make pledges to actively support calls for:

  • A fuller range of expression of masculinity in the media and advertising
  • A shift in thinking about men and boys’ needs in the provision of public services
  • A challenge to assumptions about men’s roles and skills in the workplace
  • A rethink of the roles, responsibilities and rights of men in family life

CALM is leading a year-long drive to examine and celebrate what it means to be a man as part of its ongoing campaign to reduce male suicide – the biggest killer of under 35 men in the UK.

CALM’s Director, Jane Powell, explains:

“We want to get the nation talking about what it’s like to be a man in the UK today. 77% of all suicides are male and we are concerned that part of the problem is the pressure that men face to live up to their own, and other people’s expectations. We think it’s time to ask some big questions about men and work, health, the media, education, relationships and family and ask what it really means to be ‘man enough’? 

“Ultimately, our aim is to make it easier for men to express themselves and seek help and to persuade public services to consider the specific needs of men – as there are many areas of life where men and boys fare particularly badly.” 

The signatories to the Charter are: James Scroggs, Chair, Campaign Against Living Miserably; John Barry, Chartered Psychologist at UCL Medical School; Glen Poole, Director of Helping Men, UK co-ordinator for International Men’s Day; Damien Ridge, Professor, University of Westminster; Steve Robertson, Professor, Leeds Metropolitan University; Martin Seager, Consultant Clinical Psychologist & Adult Psychotherapist; George Smart, Group CEO, Theobold Fox; and Martin Tod, Chief Executive, Men’s Health Forum

Other planned activities for the Year of the Male include:

  • An Annual State of Nation Audit of modern masculinity
  • The Festival of Man, a public event hosted by CALM’s patron, David Baddiel
  • A public campaign inviting men to share their stories and experiences
  • A case for change in service provision

The Year of the Male campaign website is now live at where you can find out more about why we are doing this and also where you can pledge your support for the campaign.  You can also download the charter here.

You can follow @yearofthemale on Twitter for news, updates and ways to join in the conversation.

Disclaimer: The views expressed in this article or in the comments below, are not those held by CALM or its Trustees unless stated, and liability cannot be accepted for such comments. We encourage friendly and constructive debate, but please don't share personal contact details when commenting and exercise caution when considering any advice offered by others. We don’t allow abusive, offensive or inappropriate comments or comments that could be interpreted as libellous, defamatory or commercial and we will remove these without warning as and when we find them.

3 Responses to this article

  1. I have been delivering the Itsagoal development programme at Burnley FC for nearly 5 years with over 200 guys coming through the doors accepting support and more importantly recognising that they are not on their own with their feelings of low mood, anxiety or suicidal thoughts and plans.
    We try to give some hope for these guys that things can get better and by creating a comfortable, safe, non-clinical environment we encourage them to talk more about how they are feeling.
    Sean Dyche the manager at Burnley FC and all the staff have been brilliant backing the programme fully relating goal setting in football to everyday life.
    We try to promote self referrals as much as possible so thought a word in your newsletter may lead to even more referrals!
    Think this programme is quite unique in that we offer support before, during and after a ‘season’ has been completed and I personally feel that this should be replicated at all football clubs, or rugby clubs or any sport for that matter.



    sean 27th January 2014 at 9:44 am
  2. Great to see some campaigning and innovative work being done in this area. As a personal coach I have noticed how guys can be reluctant to explore their well-being goals. That’s a contrast to women, who seem to manage their personal and professional development needs equally well.

    Anything which helps make men more comfortable in their skin and happier in their relationships gets my vote. I’ll mention the project to the men I know. I’ll definitely be blogging and tweeting about the Year of the Male too.

    All the best.


    Roger 20th February 2014 at 5:01 pm

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