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Call For Help: make sure no call goes unanswered

Last night we launched Call For Help – a new campaign that connected our helpline to public spaces to show how common and life-changing calls to CALM can be.

Across London, Manchester and Birmingham a new CALM campaign connected our life-saving helpline to digital displays and billboards in busy, everyday public places, to share a hopeful message every time a call was answered.

Over 200 calls are answered by the CALM helpline daily, helping to prevent 675 suicides in 2018 alone. By showing the number of answered calls in real time, the campaign aimed to engage a wide public audience, and highlight CALM’s services to empower those in crisis to pick up the phone.

Paul, called the helpline last year.

“I made that phone call to CALM and I thank them with all my heart because they saved my life. The team directed me to counselling, ensuring I was seeing a doctor consistently for 12 months, and introduced me to running. Running is my therapy – I’ve since completed five runs to raise money for CALM, including a British 10K, Chichester Half Marathon and Brighton Marathon.”

Read Paul’s full story >

You can help make sure no call goes unanswered.

CALM are supporting more people than ever before through difficult moments in their lives. In 2018 CALM helped to prevent 675 suicides in 2018, a 58% increase year on year from 2017.

These numbers are encouraging, and growing demand for CALM’s services show that more people are starting to be open in the way they seek support. But there’s much more to be done to create an open culture in which help-seeking is championed and normalised, so more people like Paul feel like they can make that life-saving call.

And that’s where you come in. Whether you’re…

worried about a friend and keen to know how you can help…

a runner who wants to use your passion to support your mates and those around you…

a cyclist looking for your next challenge…

or able to give your time or just £8 to fund a potentially life saving call…

You can help make sure no call goes unanswered. Be part of the growing movement that’s changing culture and saving lives.

Join the movement against suicide >


A massive thank you to adam&eveDDB and Ocean Outdoor for their support with Call For Help.

Get support

Need support? Worried about someone? CALM’s free, anonymous and confidential helpline and webchat are open every day, 5pm-midnight.Get access here.

Disclaimer: The views expressed in this article or in the comments below, are not those held by CALM or its Trustees unless stated, and liability cannot be accepted for such comments. We encourage friendly and constructive debate, but please don't share personal contact details when commenting and exercise caution when considering any advice offered by others. We don’t allow abusive, offensive or inappropriate comments or comments that could be interpreted as libellous, defamatory or commercial and we will remove these without warning as and when we find them.

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