The basics
- Keep it short if you want a busy journalist to read it
- Grab attention – be creative with your headline
- Make sure you state WHO, WHAT, WHERE, WHEN and WHY
Writing a press release
At a glance
Local media is a brilliant source of promotion
Here’s some tips on writing a press release.
Rules and guidance
- If you can, include a quote from someone
- Keep line spacing to at least 1.5 or double
- End it with the word ‘End’