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Rio & Jamie on blagging and baboons #BestManProject

Football legend Rio Ferdinand joins the #BestManProject to ask: why save it for a wedding to be a really great mate?

We've seen likes of The Duke of Cambridge, Loyle Carner and Roman Kemp support the Best Man Project so far. Now, to fill that big football shaped hole in your life until the World Cup kicks off, we bring you Rio Ferdinand and Jamie Moralee.


I know that there's a conversation we can have together to get through a situation and come out the other side much better

Rio Ferdinand

Simon Gunning, CEO of CALM, said: "Friendships can have a hugely positive effect on men’s wellbeing, so we’re delighted to have the support of Rio and Jamie in shining a light on the important issue of male mental health. Building and maintaining connections with others can be genuinely lifesaving for men, and that’s what CALM’s Best Man Project is all about.”

Get involved in the #BestManProject




2. Join the #BestManProject via the form below for tips, tricks and all sorts of interesting stuff on being a great mate - sent straight to you inbox

Worried about someone? Watch our film: 5 steps to help a mate.


If you or your friend are in need of immediate help, CALM’s helpline and webchat are open 5pm to midnight every day 0800 58 58 58.


Video production by Bold Content.