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2026 Make Noise Save Lives Asset Pack Visual

What is it?

You’ve signed up to MAKE NOISE, SAVE LIVES. Good move. From football kits to crochet kits; here’s the kit you really need. Your MAKE NOISE, SAVE LIVES kit bag. This kit bag will take your squad from a great one, to a life-saving one!

How it works?

This is all the kit you’ll need to MAKE NOISE, SAVE LIVES. From raising life-saving cash to sharing your story, signposting support and finding inspiration. It’s everything you need to break the silence and smash the stigma around suicide prevention.

Grab the downloadable kit, then scroll down for everything else.

Get your downloadable kit

Raise life-saving cash

Before you step onto a pitch, stage or court - you warm up. Before you fundraise - you understand the cause.

We’re the Campaign Against Living Miserably, or CALM to our mates.

We’re a suicide prevention charity dedicated to tackling the tragic rate of suicide in the UK.

That means standing against feeling hopeless, standing up to stereotypes, and standing together to show life is always worth living.

We provide life-saving services and practical mental health support to anyone who needs it.

£12.20 funds a potentially life-saving call to our free, anonymous helpline. Right now, we answer one every 59 seconds.

Your fundraising helps keep that line open - 365 days a year.

And it goes beyond the helpline.

It powers digital tools and guides that help us reach hundreds of thousands of people. And of course - the new CALMzone App. Free, and always will be. Putting simple ways to cope, reset and feel better into people’s hands, every day.

This isn’t just fundraising. It’s life-saving.

Your first move is to set up your MAKE NOISE, SAVE LIVES page on JustGiving. Click the orange 'Start Fundraising' button here. There’s even a personalisable photo banner you can add to your page - check out the downloadable kit in your bag.

It takes just a few minutes and means all your fundraising is in one place, ready to be transferred directly to CALM.

Add your story, set yourself a target and get that £12.20 donation ask front and centre.

You’re doing an incredible thing by signing up to MAKE NOISE, SAVE LIVES. But there are a few important rules to follow to keep everything above board.

If you’re raising money in aid of CALM, it’s your responsibility to stick to the Fundraising Regulator’s Code of Fundraising Practice and CALM’s fundraising terms and conditions. It’s all about making sure fundraising is safe, legal, and respectful for you, for CALM, and the people who donate.

Check out the legal stuff here but if in doubt, give us a shout. We’re here to help you raise funds the right way.


Some life-saving inspiration

You’re pumped, you're eager, and you’re ready to get going. Need a little inspiration to help you get off the starting line? Take a look below…

  • 18 miles or km. Run it, walk it, crawl it.
  • 18 minutes in the barber’s chair. Shave it, dye it, glitter it. We’re not fussy.
  • 18 day ban. Beer, chocolate, Netflix. Something has to go.
  • 90-minute match or tournament. Sporty or not, it doesn’t matter.
  • 90-minute set. Music, comedy, poetry. Either way, just make it loud.
  • 90-hour team relay. From triathlon to knitting to chess, just don’t stop.
  • 125 minute cook-off. Ready, set, bake.
  • 125 minutes of... press-ups, pottery or pure patience.
  • 125 miles or km. Divide it up, spread it out, get it done.

Have life-saving conversations

Let’s cut through the awkwardness. Suicide is real, it’s happening, and we need to talk about it. But here’s the thing – suicide is not inevitable. It’s preventable. And talking about it can save lives and we all have a role to play.

What helps? Talking. Listening. Showing up.

You don’t need special training to help someone who’s struggling. You just need to care enough to ask the question – and stay with them when things get hard.

If you're worried about someone, you can:

Notice changes. Changes in mood, withdrawal, saying things like “what’s the point?” or “you’d be better off without me”.

Start a real conversation. “I’ve noticed you’ve not been yourself – do you want to talk?”

Ask directly. “Are you thinking about suicide?” – It’s a myth that asking will make it worse. Often, it’s a relief.

But remember:

If you don’t know what to say? Say that. Being honest and present matters more than saying the “perfect” thing.

Don’t deal with it alone. If you think someone you care about is struggling with suicidal thoughts, we have loads of resources for them, and our suicide prevention helpline is here for you and the person who’s struggling.

If it’s a young person that you’re worried about, our CARE Kit is the thing for you. You’ll find practical suicide prevention for every situation.

We get it. Life can feel overwhelming. But you don’t have to go through this alone.

You might feel like there’s no way out – but there is. Things can get better. And there are people who will help you get there.

Whether it’s today, tomorrow, or next week – when you’re ready to talk, CALM is here. No judgement. No pressure. Just people who get it. Check out our resources and our suicide prevention helpline.


Share life-saving stories

If you’ve ever felt like you couldn’t see a way forward, or you’ve been impacted by suicide in some way, talking about it can help change the conversation. But it’s important to keep it safe for you and your audience.

So here’s a few things to keep in mind…

Know your boundaries: Once it’s out there it’s out there; so take the time to decide ahead of time, what you’re comfortable sharing, how you want to share it and what you want to keep private.

Talk about suicide safely: Talking about suicide and sharing your experiences can create connection, reduce stigma, and help others access the support they need.

However, sharing specific details about method - the ways people attempt or take their own life - can be harmful and triggering.

When sharing your story, it’s okay to be honest and real about how you felt and what you went through. But try to avoid including specific details that could be distressing or make harmful information more accessible to others.

Give a heads-up: Always include a content warning when sharing mental health or suicide related content, so your audience can choose if they want to continue.

Focus on what’s kept you going: The hope. Your ‘why’. Your reason to stay. Think about what motivates you, what grounds you, what lifts you. However big or small, it all counts.

Always signpost support: Opening up the conversation is vital but it’s equally important that people know where to turn for support: https://www.thecalmzone.net/get-support

One in four of us will have suicidal thoughts in our life. When you’re struggling, you often can’t see a way forward.

That’s why we’re here to help anyone struggling with life - and provide everyone with the skills to help prevent suicide. Helping people end their misery, not their lives.

Whether you’re finding things tough, feeling suicidal, worried about someone or have lost someone to suicide; CALM is here for you.